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Friday, 17 April 2015

"KOSE" MEET- A "Beautiful" evening.

Where Brand Spoke of Beauty!




KOSE LAUNCHES IT'S BEAUTY PRODUCTS IN INDIA-THE "SPAWAKE " COLLECTION.

It was a weekday,  a friday and I really had to put an effort to gather  all the energy to be a part of the Bloggers meet but I made my way...the sparks of blogging does have that inherent quality.


A few things which did not deter my spirits.




1) Indi Blogger meets are always a great booster
2) The venue and the itinerary called for a sneak peek
3) Last and the most vital aspect was the name “Kose” meet.

The name did send a lot of  flutter on  my mind about what exactly the event could be? I had never heard about the brand. 
Curiosity  is another name for enthusiasm. That’s how I dropped there.

The Venue- Hyatt Regency Delhi
Timings5:30 pm-10:00 pm
The Decor- Love at first sight. I am a  person who believes that a thing of beauty is a joy forever.The hall where the meet was  organised caught my fancy with its perfect blend of lights and shades. Delegates from the brand were seated, sitting arrangements were well coordinated.There were Retailers, Bloggers and Brand Ambassadors of the product.


THE "KOSE" TEAM


The event started with some fun activities which IndiBlogger generally engages in to enhance and intensify the pulse and the feel. Blogger games, Blogger interactions and prizes which is an integral part of any IndiBlogger event.Then came up the real show. The "Kose" launch event. 

The Japanese beauty  brand  “kose” was launched  in India for the first time specially for the Indian skin. Women in India need to feel a little more beautiful. Isn't it?





The Japanese treat to the Indian beauty regime started with presentation of their varied products and  vivid description of each one. The new collection of beauty enhancer which could be a real gift from the Japanese clan to the Indian women looked amazing. There  was a whole range of cosmetics for daily usage The"Spawake" collection.




THE "SPAWAKE" COLLECTION


Spawake Fairness miracle
1. Spawake Fairness Gel Cream
2
. Spawake Moisturising Fairness Cream for Day
3. Spawake Moisturising Fairness Cream for Night
4. Spawake Moisturising Cold Cream



BEAUTY IN A BRAND


Spawake Facewash delight
1. Spawake Whitening Scrub face Wash
2. Spawake Moisturising Face Wash
3. Spawake Moisturising Deep Purity Mask



THE LITTLE "WONDERS"



Specially contrived by Japanese beauty experts to bring the dawn of beauty in a better way, in a beautiful way in India, these products made an impressive first impression. "Kose" Corporation Director Mr Takashi Nomura said that it’s been 3 years of advanced research and hard work the company has invested in developing something which would aptly ensemble Indian skin and beauty. He also said in his speech that the company has set aside an amount of  40 crore for  the Indian beauty market.This enormous sum would be engaged in marketing exercises and promotional events. Now that sounds promising!!


"Kose" is a well known  brand in  China and Japan with beauty products specially made for men but this is its first ever endeavor to bring the best in women’s cosmetics coliseum.







KOSE AMBASSADOR ADITI RAO HYDARI
The event had its own glamorous quotient with none other than the Bollywood Diva Aditi Rao Hydari who spoke about her beauty regime and why "Spawake" is an absolute necessity for every Indian woman.


There  was  a round of question -answer session by Indi Bloggers who had their creative matter pouring while accepting the product. The Japanese answered every query convincingly.


               





THE MUSICAL EXTRAVAGANZA




There was a musical event followed by sumptuous dinner and drinks.



 Dinner could not have been better with a  blend of national and international feast right from  Italian sweets to French savories.



PUNCH OF GASTRONOMICAL DELIGHTS



And just before we parted there was this alluring gift bag which undoubtedly captured my eyes and mind being a woman, with a galore of beauty products from "Kose".

The packing and the presentation spoke all, beauty was in my eyes and surely it would prove its mettle on my skin too.



Image Courtesy-Indiblogger, "kose" meet.

2 comments:

  1. I missed quite a part of it and yes the products in the media kit are absolutely awesome.

    ReplyDelete
  2. ya:( even I missed the last part which I heard was fun, yes the kit is quite impressive.

    ReplyDelete

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